Every rupee you spend should answer for itself.
We build paid media systems that convert, not just campaigns that run. Platform-agnostic. ROI-obsessed. Engineered to compound.
4.8×
Average Client ROAS
38%
Lower Cost-Per-Lead
97%
Client Retention
Trusted by Brands
Your Campaigns Look Great On Paper. So Why Isn't Revenue Moving?
Most paid media campaigns are built to look good in a monthly report, low CPCs, high impressions, improving CTRs. Meanwhile, your revenue hasn’t moved. We’ve audited hundreds of accounts. The pattern is always the same.
Targeting that sounds right but converts nothing
Interest-based audiences, lookalikes with no seed data, broad match keywords with no intent signal. It burns budget impressively fast while the algorithm learns nothing useful.
Creative that looks fine but stops nobody
Generic visuals, headline-first copy that reads like a brochure, formats that ignore how people actually scroll. Great performance creative feels native, urgent, and human.
Reports full of numbers that mean nothing
Click-through rate went up 12%. Cost-per-click dropped. Impressions hit 2 million. But can your agency tell you how many sales those drove? That's the number that matters.
76%
of ad budgets are partially wasted, not from lack of spend, but from poor signal quality and audience misalignment.
5–7×
higher ROAS possible when first-party data and proper attribution are in place from campaign day one.
41%
of conversions are misattributed when tracking is misconfigured skewing every decision you make after that.
Six disciplines.
One revenue goal.
We don’t pick channels first. We start with your customer, map their journey, then place the right message in the right format at the right moment.
Search · Intent Capture
Paid Search (Google Ads)
When someone searches for what you sell, they should find you first, not your competitor. We build search campaigns around buying intent, not traffic volume.
Social · Scroll-Stopping
Paid Social (Meta / LinkedIn)
The feed is brutally competitive. We create paid social systems that don't just reach audiences, they build desire, urgency, and memory in a 3-second window.
Conversion · Revenue Layer
Conversion Rate Optimisation
The click is only half the battle. We obsess over what happens after it, landing pages, flows, load speed, form friction. More conversions from the same spend.
Recovery · Revenue Recapture
Retargeting Campaigns
80% of your visitors leave without buying. Retargeting isn't just a banner follow-around, it's a sequenced story that moves warm audiences to make a decision.
Intelligence · Attribution
Performance Analytics
We build dashboards that connect the ad to the sale, not the ad to the click. Real attribution, revenue tracking, and monthly reports that answer "was it worth it?"
Architecture · Full Funnel
Funnel Strategy & Planning
Campaigns launched without a funnel strategy are paid experiments. We map the full buyer journey first, then decide which platforms and formats earn their place in it.
We don't run ads. We build revenue systems that happen to use ads.
No black-box. No guesswork. A proven, repeatable system refined through years of hands-on client campaigns.
Revenue is the only metric we
respect
CTR, impressions, CPM — they're diagnostics, not destinations. We structure every campaign so the algorithm optimises toward actual sales, not proxies for them.
Data tells us where to go. Creative gets us there.
Performance data shows what's working. But it can't write a headline that stops a scroll at 11pm. That's why our media and creative teams work as one unit, not two.
Iteration beats perfection,
every time
The best-performing ad we ever made wasn't the first one. We build testing frameworks so each campaign cycle learns from the last and compounds into higher returns.
The algorithm is your partner — if you brief it correctly
Google's Performance Max and Meta's Advantage+ are powerful. But they need clean conversion signals, strong creative assets, and the right audience seeds. We provide all three.
Where we put your money to work. All of it.
We don’t have platform partnerships that bias our recommendations. We go where your customers are.
Google Ads
LinkedIn Ads
YouTube Ads
Meta Ads
Bing Ads
Amazon Ads
From brief to compounding returns: our 6-step methodology.
No black box. No guesswork. Every agency says they have a process. Ours is documented, shared with you upfront, and built around one principle: you should always know exactly what we’re doing and why.
STEP 01
Strategy & Funnel Mapping
Before a single ad goes live, we map your buyer journey end-to-end. Who are they? Where are they? What does it take to make them act? This is where the architecture gets built.
STEP 02
Audience Research
Not demographics, intent signals. We identify the exact moments when your audience is most likely to convert, then build audience structures that capture that moment.
STEP 03
Creative Development
Copy, visuals, video briefs, all built from what the data says your audience responds to. Not what looks good. What converts.
STEP 04
Campaign Launch
Pixel setup, conversion event mapping, feed optimisation, account structure. We feed the algorithm correctly from day one so it doesn't spend weeks learning the wrong thing.
STEP 05
Tracking & Optimisation
Weekly bid reviews, creative rotation, audience pruning, CRO on landing pages. We don't wait for month-end to fix what's broken. We catch it mid-week.
STEP 06
Scale What Works
Once a winning formula is confirmed, right audience, right creative, right funnel, we scale intelligently. Compound learning accelerates returns as your campaign matures.
The brief lives in one room. So do the results.
Most agencies hand a creative brief to someone else and wait. We don’t. LBI Studio sits inside the same building as our media team. When a creative stops performing, we rebuild it in days.
Performance Ad Creatives
Static, carousel, video, each format built for the platform it runs on and the moment it appears in. Designed to stop, not just show.
Product & Campaign Photography
Shot in our own studio. Styled for paid formats. Every image is a conversion asset, not a mood board.
Motion & Video Ads
Short-form for Reels, YouTube Shorts, produced with CGI, motion graphics, or live footage, depending on what converts in your category.
Creative Testing & Iteration
Every creative launches with a hypothesis. Every cycle generates a new learning. We don't run the same ad for six months and call it consistency.
LBI Studio + LBI Digital
One roof. One brief. One number that matters.
When the creative team and the media team operate separately, there’s a gap between what looks good and what converts. At LBI, that gap doesn’t exist. Our studio knows your ROAS target before they open Illustrator.
Real spend. Real returns.
Verified results across industries. No cherry-picked averages.
Featherlite is one of India’s leading office furniture manufacturers providing ergonomic workspace solutions for enterprises and modern offices.
Gastech manufactures dual-fuel kits for diesel generators across India, helping businesses reduce fuel costs and improve efficiency.
The brand sells premium bathrobes, towels, bedsheets, comforters, and pillow covers on Amazon using performance-driven advertising strategies.
KAAVU is a premium bar and restaurant located in Whitefield, Bengaluru, known for its large venue and experiential dining environment.
Wanna Party is a well-known party supplies and celebration products brand offering decorations, costumes, and event essentials through its retail and e-commerce presence.
We work differently
than other agencies.
71% of our clients came to us after an agency that delivered reports but no revenue. Here’s what makes the difference.
01
Creative + Performance, same roof
LBI Studio and LBI Digital work as one team. Your ad creative is briefed, built, tested, and rebuilt without any external handoff. Speed is a ROAS multiplier.
02
Data makes decisions. Not gut feelings.
Every change we make, bid, audience, creative, budget, comes from evidence, not instinct. We show you the data behind every call we make.
03
We optimise weekly, not monthly
Most agencies touch your account twice a month. We review it twice a week. A wasted week in a paid media campaign is real money. We treat it that way.
04
Strategy before spend. Every time.
We refuse to launch campaigns without a funnel strategy in place. It takes longer upfront. It saves you from the expensive lessons most brands learn the hard way.
05
Built for how Google and Meta work today
Performance Max, Advantage+, broad match with smart bidding, the platforms have changed. Campaigns built on 2020 logic leave performance on the table in 2026.
06
One strategist. Your account. Always.
You work with the same senior person from onboarding to reporting. No rotation. No handoff to a junior who doesn't know your business. One point of accountability.
Choose Your
Growth Track
Flexible models for different business sizes. All include a dedicated strategist, weekly monitoring, and full revenue-linked reporting.
Launch
Start smart. Learn fast.
- 1 platform (Google or Meta)
- Audience research + campaign architecture
- Up to 3 ad sets with creative briefs
- Pixel + conversion event setup
- Weekly monitoring
- Monthly revenue-linked report
- Landing page CRO review
Scale
Full-funnel. Built to compound.
- Google + Meta dual-platform management
- Full funnel: awareness → conversion
- Performance Max + Advantage+ AI
- First-party data audience activation
- Creative testing framework (A/B)
- CRO + landing page iteration
- Retargeting sequence design
- Weekly optimisation + fortnightly strategy call
- Revenue attribution dashboard
Dominate
All channels. Full studio. Maximum velocity.
- Google, Meta, LinkedIn + YouTube
- Advanced segmentation + lookalike modelling
- Keyword research with up to 3 competitor analyses
- 3–4 SEO-optimized blog articles per month
- Content aligned with E-E-A-T standards; old content refreshed regularly
- 10–15 backlinks per month from quality directories
- Mobile optimization, site speed improvements, and indexing fixes
- SEO tools integration with basic performance monitoring
All packages start with a strategy consultation. Pricing after campaign audit.
Questions We Get
Every Week
Straight answers. No jargon. No sales spin.
For most clients, you’ll see structural improvement, lower CPL, better ROAS within 4–6 weeks. The learning phase (where the algorithm builds conversion data) takes 3–5 weeks. Month 2–3 is usually when the numbers get exciting. Month 4+ is when it starts compounding and the cost-per-acquisition begins dropping consistently.
That’s the most common thing we hear. The diagnosis is almost always the same: wrong intent targeting, broken conversion tracking, or creative that was designed to look good rather than convert. We do a full account autopsy before touching anything new, so we’re not repeating the mistakes your previous agency made.
Both. Our Scale and Dominate packages include creative strategy, copywriting, and in-house production via LBI Studio, photography, motion, video. We don’t brief out to anyone external. Your media team and creative team share one brief, one meeting, and one ROAS target.
A 30-minute call followed by a written report: your account health score, the top 5 things wasting your budget right now, audience targeting gaps, a creative quality assessment, conversion tracking accuracy check, and a prioritised 90-day action plan. We share the full findings whether or not you work with us.
Yes, and our B2B approach is deliberately different. We don’t optimise for lead volume, we optimise for lead quality and pipeline contribution. We use LinkedIn for decision-maker targeting and Google Search for high-intent commercial queries. Attribution is built around RFQ value and deal size, not contact form submissions.
Don't take our word for it. Take theirs.
"Within 3 months, our Google ROAS went from 1.8× to 5.4×. LBI rebuilt everything — campaigns, creatives, landing pages. It wasn't optimisation. It was a complete restart that actually worked."
Priya Menghraj
Director, House of Menghraj
"We'd burned ₹30L with two agencies and had nothing to show. LBI audited our account and found our conversion tracking was broken the whole time. Fixed in a week. The difference was immediate."
Siddharth Mandhana
Founder, Enchant Home
"What I didn't expect was how fast the creative team moved. When an ad stopped performing, they had a new version live in 48 hours. That pace is what separates them from every agency I've worked with."
Anika Shah
CEO, Mivraa Jewels
Your budget is talking.
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